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Don’t be upset, and listen to one of the Start Global Insights podcast episode about business in different countries around the world.

  • Cracking the Australian Market: A Guide for International Businesses and Suppliers

    Episode 49. Start Global Insights – podcast for exporters. Australian Market Entry is often overlooked due to geographical distance, yet it represents one of the most lucrative opportunities for global brands. Australia is more than just a distant “island continent” – it is an affluent, high-growth economy with a $48 billion home improvement and DIY+…

  • Mastering Complex B2B Sales Qualification: Stop Wasting Time on Leads That Won’t Close

    Episode 48. Start Global Insights – podcast for exporters. In the world of international B2B sales, there is a dangerous motto that many teams unconsciously adopt: “It’s easy to be busy.” High activity levels—filling a CRM with leads, attending endless meetings, and answering every RFP—can create a false sense of progress. However, as Olha Kobrina,+…

  • Master Intercultural Communication: Global Trust Building

    The global anatomy of trust Episode 47. Start Global Insights – podcast for exporters. Introduction: For any company pursuing global expansion, the product is only half the battle. The other, often more difficult half, is mastering intercultural communication and the subtle art of building cross-cultural trust. Many businesses fail because they mistakenly apply domestic cultural+…

  • The $27 Billion Lock: Three Costly Mistakes International Food Exporters Make Trying to Crack Sweden’s Retail Monopoly

    Episode 46. Start Global Insights – podcast for exporters. Sweden’s food retail market represents an attractive prize for international exporters, valued at approximately €27 billion. This market is known for its main challenge: concentration. Just three players dominate roughly 90% of all food retail sales. To put this dominance into perspective, the largest player alone+…

  • The Ultimate Guide to Foreign Market Research.

    Episode 45. Start Global Insights – podcast for exporters. Many companies jump into new territories without proper foreign market research, leading to costly missteps. Relying on intuition rather than data can leave your international sales efforts feeling like a guessing game. Many perceive market analysis as a difficult task reserved for large corporations. However, in+…

  • Exporting to the Netherlands: Navigating the Dutch Market

    Episode 44. Start Global Insights – podcast for exporters. Are you considering Exporting to the Netherlands? This episode of our podcast for exporters, featuring insights from Geddy van Elburg, Managing Director of MKB Trade Office, offers invaluable advice on Selling to the Netherlands. Geddy, with decades of experience in market analytics and helping businesses expand+…

  • How to sell sweets to Japan. A story of a brave Ukrainian sweets’ producer. Part 2.

    Episode 43. Start Global Insights – podcast for exporters. Selling sweets to Japan can seem like an impossible dream, especially for a small business. Imagine trying to break into a new market halfway across the world, amidst war and power outages. That’s the reality Olena Tokar, founder and CEO of Ukrainian candy company Lol &+…

  • From Local Candy Maker to Global Sweet Success. Part 1.

    Episode 42. Start Global Insights – podcast for exporters. A story of inspiration and resilience, demonstrating how a small Ukrainian family business can expand globally with the right idea and perseverance. This episode features Olena Tokar, CEO of Lol & Pop, a Ukrainian candy company that successfully expanded globally. Olena shares her inspiring entrepreneurial journey,+…

  • Mastering the Art of International Communication

    Episode 41. Start Global Insights – podcast for exporters. In this episode of Start Global Insights, host Dmytro Shvets sits down with communication expert David Trafford to explore the art of clear and concise business communication. David, who has extensive experience in preparing startups and companies for pitching their products to international clients, shares his+…

  • Rizobacter’s Global Expansion and Argentina Market Entry: A Case Study and Guide

    Episode 40. Start Global Insights – podcast for exporters. In this episode of Start Global Insights, host Dmytro Shvets sits down with Jorge Etchebehere, former International Sales Manager at Rizobacter Argentina, to explore the intricacies of sales to and from Argentina. Jorge shares his experience in international trade, peculiarities of Argentinian markets and his journey+…